Updated: 12 Nov 2020
Westerners Chinese Negotiation Failure
Question
Q1: What are the main reasons why most foreign companies fail in negotiating a business deal in China? Q2: What are some implications that cause the foreign company to back out of a deal during the negotiating process?
Answer
Q1: I assume that this means "fail to reach an agreement". There are dozens of possible causes. Here are a few common reasons:
- Failure to develop friendly, trusting relationships with the Chinese
- Failure to understand what Chinese negotiators really want from an agreement
- The Chinese team has not developed a coherent set of demands because they have conflicts within their own team
- There is no one in the foreign team to guide them on understanding the Chinese and / or they do not believe that they need any special counsel on the Chinese
- The foreigners set themselves unrealistic timetables (e.g. three days in and out) to reach an agreement
Q2:
- Unprepared for negotiating with the Chinese. Think negotiation will be more or less just like back home
- Foreign ego - think they will out-gun, out-negotiate the Chinese
- Lack of trust of the Chinese, and probably lack of human understanding, not trained in Chinese negotiating nuances
- Inadequate interpreting of what the Chinese concessions and position, and / or of the foreign position to the Chinese
- When the negotiation issues are highly political for the Chinese, then first, the foreign team needs to know that, for they are likely to stall discussions, and / or introduce new parties (especially government officials at village, county or provincial level), change their demands etc.
- The foreigners do have inadequate or zero professional counsel on the day to day behaviour (and its real meaning) of the Chinese side
- Not adjusting to their sojourn in China. Suffering culture shock, especially "hating the food"
YOU MAY ALSO LIKE
20 Best Sales Training Companies Programs & Courses 2025
Eight sales training experts selected the best sales training courses for 2025. Their research covers classroom and virtual options to help you choose the best sales classes.
read more
16 Best Negotiation Training Courses for 2025
Eight negotiation experts agreed on this up-to-date list of the best negotiation courses for both online and classroom. We hope that their research will save you time and help you
read more
5 of the Best Sales Training Games: Boost Your Skills and Have Fun
The best 5 sales training games and activities are not only fun, sales reps can also rapidly build skills together as they compete playfully, making better decisions in a safe and memorable
read more